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Business Owners Should Consider a Website Spring Cleaning, Says Manhattan Website Design Firm

New York web design expert says, now that spring has sprung, every business website owner should consider a website spring cleaning project.

According to Peter Crisafi, Vice President of dzine it, Inc., a leading Manhattan website design company with countless clients throughout the United States, time has a way of wearing people down and the same holds true for business websites.

“Minor issues, such as broken or expired links and out-dated content or design functionality, can slowly grow and drag down a website,” Crisafi says. “Individually, these issues may not seem like such a big deal, but together they give a website a worn appearance and make the site seem outdated.”

When this happens, he says, a clean-up is in order.

“Giving a website a good spring cleaning does not have to mean a complete redevelopment or redesign,” says Crisafi. “Having a website developer make small, essential changes throughout the site will remove any technical glitches and spruce up the site.”

The best place to start with a spring website cleaning, Crisafi says, is with visible issues. Difficult to read fonts, outdated designs and content that is no longer relevant, should be addressed first.

“A website’s content is of particular importance,” says Crisafi. “Content is not only necessary for organic search engine optimization, but it is also a representation of your business. If it sounds tired and outdated, the business that it represents will too.”

Of course, checking for html errors, functionality issues and broken links is also essential to a spring website cleanup project, Crisafi says.

“In the end, if a business wants to evoke a feeling of professionalism with its website,” says Crisafi, “it should be fully functional, engaging and contemporary. That should be every website owner’s mission during a springtime spruce up.

Established in 2003, dzine it, inc. is a leader in Custom web development, programming and design solutions for small and large business, agencies. The company offers a wide range of business-centered visual communication solutions, including web-based content management, web design, graphic design, custom web software applications, ethical white hat search engine optimization (Organic SEO), Video Encoding, and print media solutions. For more information, call 718.336.2660 or visit www.dzineit.net.

Copyright 2010 dzine it, inc. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.




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Dedicated in loving memory to Lucretia Crisafi always in our hearts always on our minds.

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