Manhattan Website Development Firm Discusses Good Ecommerce Website Design Practices

New York website design and development company says that knowing how to design a great ecommerce website is not rocket science, but it still is an art learned through mistakes and experience.

“Once you know the requirements of a successful ecommerce website, you almost never fail on the basics,” says Peter Crisafi, Vice President of dzine it, Inc., a leading Manhattan website development and design firm with clients from around the country. “The rest is about having the creativity to attract and engage the visitor.”

According to Crisafi, the ground rules used to create a good ecommerce website design are universal, because every ecommerce site has the same goal -- to increase sales.

“One of the most important universal rules in designing an ecommerce website is creating a design that is appealing to visitors,” explains Crisafi. “In order to be successful, an ecommerce website design needs to make a great first impression on visitors.”

In addition to having a design that is visually appealing to audiences, Crisafi says that an ecommerce website’s layout should be simple and easy to navigate.

“It is the layout and navigation of an ecommerce website that matters the most,” says Crisafi. “A great ecommerce website design will certainly attract visitors, but its uncomplicated layout and simple navigation will bring success.”

One design practice that is essential specifically to ecommerce websites is the need for detailed product information, Crisafi says.

“It is imperative that users have the opportunity to learn every aspect of the products offered on the ecommerce website so that they have the opportunity to make informed purchases,” says Crisafi. “Detailed product descriptions are the best way to ensure that users are being given all of the information they need.”

In addition, Crisafi says that a good ecommerce website will feature strong product images, effective calls to action, clear contact information, an easy checkout process, and, of course, easy checkout.

“An ecommerce business that keeps these general principals in mind will certainly have a better chance at success.”

Established in 2003, dzine it, inc. is a leader in Custom web development, programming and design solutions for small and large business, agencies. The company offers a wide range of business-centered visual communication solutions, including web-based content management, web design, graphic design, custom web software applications, ethical white hat search engine optimization (Organic SEO), Video Encoding, and print media solutions. For more information, call 718.336.2660 or visit

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Dedicated in loving memory to Lucretia Crisafi always in our hearts always on our minds.

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