Manhattan Web Development Firm Says That a Law Firm Website Redesigns Must Consider Old Website Content

Leading New York website development expert says that when redesigning a law firm’s website, old website content should be evaluated and maintained.

According to Peter Crisafi, Vice President of dzine it, Inc., a leading New York website development and website design firm serving law firms and attorneys throughout the United States, an increasing number of law firm websites are being redesigned and redeveloped with the ultimate goal of improving natural search engine rankings. After all, he says, a good looking, informative website is worthless if no one can find it.

“For law firms and attorneys, increasing the number of unique visitors and getting them to spend more time on their website is the best way to increase leads,” explains Crisafi. “Which is why, during a law firm website redesign, consideration must be given to existing web content.”

Crisafi says that because the content that currently exists on an attorney website has already been indexed by Google, Bing, Yahoo and other major search engines, it is important to move that content to the new website.

“Even if content on the original website isn’t perfect, any existing information should be reproduced verbatim, at first, and built upon slowly,” explains Crisafi. “There are many search engine optimization techniques that will redirect users to the corresponding new page when completed.”

According to Crisafi, the redesign and ultimate launch of an attorney website requires great care and attention to detail.

“To ensure that the redesign of any website is optimized for proper search engine placement, it is best to hire an SEO expert engineer that can work closely with the redesign team hired to do the job,” Crisafi says. “Better yet, attorneys and law firms looking to redevelop an existing website should hire a company that offers website design, website development and Internet marketing services all under one roof.”

Established in 2003, dzine it, inc. is a leader in Custom web development, programming and design solutions for small and large business, agencies. The company offers a wide range of business-centered visual communication solutions, including web-based content management, web design, graphic design, custom web software applications, ethical white hat search engine optimization (Organic SEO), Video Encoding, and print media solutions. For more information, call 718.336.2660 or visit

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Dedicated in loving memory to Lucretia Crisafi always in our hearts always on our minds.

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