Medica Staff Promotion Co., Ltd. (MSP) is a company in Niigata, Japan which provides a wide range of services to support medical facility management. They provide outsourcing for businesses in the medical sector, planning for medical events and digital signage systems for advertising.
THE CHALLENGE: Reduce procurement costs by replacing equipment currently installed in the distribution system
As part of the digital signage business MSP is carrying a program distribution system called “Medicom.” Medicom is a multimedia system created to broadcast the 600+ medical health informational programs produced by their advertising consultant Nikkei BP Marketing. These programs are produced for hospitals and pharmacies to show content on large-scale displays installed in rooms across their facilities.
The Medicom system operated well and had no compatibility issues. However, one concern that came into question was the high cost of the recommended A/V devices. Mr. Asaga, the Director of Business Planning at MSP indicated that he considered whether the equipment procurement costs could be reduced by exchanging the A/V devices with another product.
SOLUTION: The Media Distribution Solution (MDS): Combining the A/V transmitter and splitter, a cost-effective and efficient way to send program content to multiple displays in real time
There were several requirements to consider when replacing existing A/V devices connected to a set-top box. MSP wanted to ensure that they kept all existing functionality replacing the new equipment. So the fundamental requirement was that the replacement devices extend A/V signals from a central remote system effectively. The second need was a DB-15 analog video port and support for Windows 7 to suit the set-top box specifications. Third, the device needed to provide stereo output for audio content. Finally and most important of all, MSP wanted to reduce the over-all cost of installation as compared to the original recommendation.
A Media Distribution Solution (MDS) was taken into consideration by MSP. For the setup, a transmitter and splitter were used, while another unit was used for receivers. After a detailed evaluation, Mr. Asaga found the combination of products worked in perfect conjunction with the Medicom program distribution system. The MDS provided the same functions as the existing system, and proved to be a more cost-effective solution which also saved valuable space.
The installation of the MDS allowed MSP to develop a time, space and cost saving system while attaining higher quality and service reliability
Replacing the existing devices with these A/V solutions provided seamless service of MSP’s media production since its installation. The products installed in the hospitals and pharmacies all-over Japan have worked without interruption since their installation. MSP succeeded in saving much needed money while maintaining service quality they expected and that users enjoy. This replacement allowed Mr. Asaga to accomplish his primary goal of saving over-all system installation costs.